It consists of the direct social media (live broadcast) platform or the live broadcast module of the e-commerce platform as the downstream, the manufacturer or Special Database brand merchant as the upstream, and the MCN (brokerage company) institution + anchor as the midstream. The industrial chain of live broadcast e-commerce. The industry chain model of live broadcast e-commerce does not seem to be much different from traditional shelf e-commerce Special Database or even traditional retail. For example, the brokerage company corresponds to the operating company, the anchor corresponds to the shopping guide, etc.
It is easy to understand and easy to implement, but how can such a live e-commerce “industry chain” model ensure user experience and cost-effective Special Database products, and become a new e-commerce model with sustainable, stable and healthy development? This cannot simply be studied and analyzed from the industrial chain model and the corresponding methodology can be extracted, but further research is required from Special Database the direction of the "industrial belt". Judging from the practice of Kuaishou E-commerce 1106's "Source Goods Shopping Festival", as well as the research I conducted on November 5 and 6 in Nanyang, Henan Province, the "industrial belt" model of Kuaishou.
E-commerce has contributed to the industrial Internet. The in-depth development brings new methodologies. The industrial belt of live e-commerce Special Database Generally speaking, the "industrial belt" is in the "upstream" of the entire "industrial chain" system, that is, the part of "commodities and merchants". The formation of industrial belts is a significant feature of regional economic development. In the early stage of the formation of the industrial belt, the location behavior of enterprises is affected by environmental conditions, and Special Database manifests as concentration in a certain advantageous location, and then develops into a number of urban industrial concentration areas. In the process of operation, enterprises spread from the center to the outside along the axis.